MDM PIM: Product Information Management: E-commerce Strategies

MDM for Product information management has 4 key pillars:

1. Acquire: Product information streams from multiple internal and external sources. Supplier, Product and Customer data integrate detailing all relationships.
2. Manage: A Central Repository of accurate, up to date, product content including, images, videos, and brand assets.
3. Plan: Promotion management to page planning strategies are easier to plan and execute.
4. Publish: Dynamic product information speeds to multichannels like web, sales, partners, and print an variable publishing.